The Tools I Like

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These are the tools I use for myself, my business, or my clients. I have used all of them and if they’re here I strongly recommend them.

Active Campaign

I have built high end courses, and some advanced funnels using just Activecampaign and WordPress. This is probably one of the best ESP’s on the market even though their email editor isn’t the best. Unmatched deliverability and automation in one package. Have been playing with their integration with FB custom audiences. They are what I use on this site and most of my clients

ConvertKit – I have been following Nathan Barry and the founding of ConvertKit from day one. I recommend them for some of my clients that don’t need the automation complexity of ActiveCampaign. Their funnel editor is second to none.

Kinsta – I fell in love with this web host recently, award winning speed, support, and just amazing all around. Check out how they compare to WPEngine. I recommend them to all of my clients now and am in the process of moving everything to them.

Unbounce – Its the most popular landing page builder among performance marketers and for good reason. I think Leadpages is too limiting, instapage too expensive and buggy. My good friend can’t stop raving about how they lets you track external conversions with their pixel (A/B tests within Unbounce are much better tracked when you do this).

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Divi – The visual builder I use with a lot of my sites when I need it. A lot of good features, unfortunately, it doesn’t spit out the nicest code but no one really notices that. Still, haven’t found a comparably easy experience to build something without code on WordPress. Elementor is promising but still feels clunky if you don’t plan on using custom css and need some more advanced layouts.

WP Rocket – The plugin I use to speed up my site when I use heavy plugins like Divi. It does a better job at optimizing all the pagespeed scores then all the other plugins I’ve tried out of the box. (No, I haven’t spent a whole day tweaking settings in plugins to get a better pagespeed score…. I have no clue what you’re talking about)

Podia – I think this is the best tool on the market for running your own course, membership, or other info-product. Better and more usable compared to some of the bigger name incumbents like Teachable and Thinkific.

Note: some of these links are affiliate links. This means I’ll get a small commission on the sale if use them. This commission comes at no extra cost to you. You might also receive a discount because you used these links.

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